Stop guessing.
Start winning.
Semantic Spy fetches your page and your competitor's, runs a forensic audit covering Google rankings, AI-assistant citations, and answer-engine results — and hands you exact copy-paste fixes in a couple of minutes.
A semantic audit tool for SEO, GEO, and AEO — together
Three things have to be true for a page to win modern search. We measure all three.
Semantic SEO
Modern Google ranks pages on topical authority — how completely your page covers a subject's named entities, structure, and signals. Not keyword stuffing. We show you the exact entities the leader covers that you don't.
Read: Entity Gaps ExplainedGenerative Engine Optimization
When users ask AI assistants a question, the platform quotes pages it can lift from. We measure how citation-ready your page is — answer-first structure, FAQ schema, specific metrics, citation-ready copy.
Read: GEO vs. AEOAnswer Engine Optimization
Featured snippets, People Also Ask, and AI Overviews all pull from pages that answer fast and structure cleanly. The same forensic audit surfaces exactly what's keeping you out of those answer boxes.
Three steps to a fixed page
No SEO consultant, no two-week deliverable. Just paste two URLs.
Paste two URLs
Your page and the competitor that's outranking you, plus the keyword you want to win.
We forensically audit both
Live page-by-page comparison: entity gaps, structural gaps, AI-citation readiness — grounded in what's actually on the pages.
Get exact copy-paste fixes
Each action item generates ready-to-use HTML, JSON-LD schema, or copy you can drop straight into your CMS.
Six tools, one workspace
Every audit produces a complete kit. Plus things you can't get from a free SEO checker.
Forensic SEO audit
Score 0–100 grounded in real SERP position. Ranked entity gaps with evidence quotes from the competitor's page — no hallucinated claims.
Read: What is an Authority Score?GEO / AI citation analysis
How likely are AI assistants to cite their page over yours? Six grounded signals + semantic relevance fixes.
Fix-it generator
One click on any action turns it into copy, HTML, or schema markup specific to your business. Cached so you don't re-bill on re-clicks.
Coverage map (Operator+)
Track all your keywords against one competitor in one view. AI-suggested related keywords. Sort by biggest gap or strongest score.
Pages view — your work, organized
Group every audit by company → page → keywords. See recurring entity gaps and AI-citation totals per landing page.
Branded PDF report (Operator+)
Export a polished, client-ready PDF — branded, with the full action plan, entity map, and AI-citation analysis.
Try it free, upgrade when it earns its keep
Every paid plan resets monthly. Promo codes add bonus audits on top.
- Forensic SEO audit
- Plain-language checklist
- 1 generated fix
- Everything in Starter
- GEO / AI citation mode
- Live AI citation tests
- Full fix generation
- Everything in Scout
- Coverage map
- Branded PDF export
- AI keyword suggestions